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LATEST HEADLINES

Dairy Farmers to Launch First 3D Cinema Commercials in Canada   Labatt-Budweiser Recreates Bud Camp with Zoom Media   David Haynes Launches pressDOOH   July 23 Deadline for CASSIES; New Category Added   July 16 Deadline for CMA Awards   Not a Stellar Year for Canada at 2009 Cannes Lions   WPP Group's GroupM Launches New Global Forecast   Revlon Sponsors Montreal Mode & Design   Digital Signage Accessible Through Best Buy Canada   Here Comes Summer - and Corona   A Local Campaign to Protect Pets   Pepsi Is Spreading the Joy   E-Hanger Announces Distribution Partnership with Dalex Canada   Best Buy to Offer Digital Signage Solutions to SMBs   New Zoompass Allows Money Transfer by Mobile   Toronto OOH Decisions Postponed to September   ICA Course Grads Bode Well for Future of Industry   Adconion Media Group Launches Online Video Advertising Network in Canada   Astral Radio Sales Adds Two Stations   Quebec Cultural Communities Push for More Cultural Diversity in Ads   Caramilk Puts Its Secret into Dance

PEOPLE

Morin Adds Two Counsellors, Three Senior Coordinators   Strutt Entertainment Adds New Gifting Program and Staff   Sean Howard Joins Twist Image Toronto   Caterina Didio-Duggan Joins Primus   Atria Networks Names V-P Marketing and Product Development   Apex Makes Triple Hire   Brigitte Filiatrault Moves Back to Freelance   Patrick Walsh 2008 Magazines Canada Volunteer of the Year   Newfoundland's Target Attracts Loney and Park   Alexander and MacInnis Promoted at OBN

ACCOUNTS

Zoocasa.com Names LexPR its PR AOR   La Cage aux Sports Moves to Alfred   Twist Image Mandated by FUJIFILM Canada   Facility Services Corporation Chooses Torchia   Walmart Canada Account Consolidates at JWT   Boxer B-Scene Wins Tourism Toronto Program in U.S.   Town of Cochrane Mandates Twist Marketing   Pizza Pizza Renews with Torchia   Change of Agencies for Two Molson Brands   Dorel Names Cossette N.Y. as AOR

AWARDS

Some of Canada's Summit Award Winners   Imprimerie L'Empreinte Wins Grand Gutenberg 2009   The Gazette Takes International Best of Show for Its Words Campaign on Election Coverage   Midas 'Chase' by DDB Canada Vancouver Wins Gold One Show Pencil   L'actualité Named Magazine of the Year at Magazines du Québec Awards   Canadians Win Flash in the Can Awards   Strategic Objectives Wins Three Global and Five Local Awards

PubBytes Four weeks after starting to charge customers five cents per plastic shopping bag if customers don't have their own, Metro merchants of Quebec and Ontario (Metro, Metro Plus, Super C and Marché Richelieu banners) found a decrease of 70% of the number of bags distributed in stores, compared with the monthly average. This encouraging result validates the ambitions of Metro, which relies on this environmental measure to reduce the number of bags distributed in stores by 50% by the end of 2010. Waterloo, based Maplesoft, provider of high-performance software tools for engineering, science, and mathematics, has announced a partnership with the University of Waterloo, Natural Sciences and Engineering Research Council (NSERC) and Toyota Corporation, that will produce new methods for modeling physical systems. The Industrial Research Chair is being granted to Dr. John McPhee, from the Department of Systems Design Engineering at the University of Waterloo, and Executive Director of the Waterloo Centre for Automotive Research (WatCAR). Foster City, Calif.-based Sling Media Inc., a wholly owned subsidiary of EchoStar Corporation, recently announced the availability of a WiFi-only version of its SlingPlayer Mobile application for iPhone and iPod touch at the iPhone App Store. Now iPhone and iPod touch users have access to their entire home TV experience in the palm of their hand. When in a Wi-Fi enabled area (hot spot) connected to a Slingbox SOLO, PRO, or PRO-HD, the SlingPlayer Mobile software allows you to watch and control your living room television at any time from any location on your iPhone or iPod. Students graduating from the University of Ontario Institute of Technology’s Bachelor of Health Science, Health Information Management program, will soon have a greater edge in the health-care industry thanks to more than $128,000 in patient coding software donated to UOIT by 3M Canada. The HIM program has been given a five-year licence for 3M’s CodeFinder software that includes installation and initial training support for faculty members and students. Students will learn CodeFinder in their third and fourth years of study, enabling them to employ the comprehensive system that is used by HIM professionals - the individuals responsible for deciphering medical charts and finding the appropriate diagnoses and procedure key codes to store patient and encoded health information at hospitals and other medical facilities.